NH Hoteles è una catena di alberghi caratterizzata da una netta attenzione al design, al marketing e all'innovatività.
Il Nhow di Berlino, ad esempio, è un albergo dedicato alla musica. L'unico albergo ad avere due studi di registrazione, pianoforti elettrici nelle suite e chitarre Gibson a disposizione dei clienti. Gratis :-)
In questo caso è il servizio ad essere comunicazione.
Ecco un po' di approfondimento:
• The nhow Berlin, a hotel dedicated to music and design, is Europe’s only hotel with two professional recording and mixing studios managed by Hansa-Studios
• As part of NH Hoteles’ groundbreaking line, nhow Berlin wows with an interior design colour burst by Karim Rashid
• As part of NH Hoteles’ groundbreaking line, nhow Berlin wows with an interior design colour burst by Karim Rashid
The most psychedelic of NH Hoteles establishments, the nhow Berlin, revolutionises its “room service” of instruments to now include cutting edge Casio keyboards: six electric pianos in elegant white (model PRIVIA PX-7WE) are preinstalled in Junior Suites and three high end keyboards complete the chain’s most melodic room service, which previously included an enviable menu of Gibson guitars.
Open since the end of 2010, the nhow Berlin is a hotel dedicated to music and is the only hotel in Europe with two professional recording and mixing studios (analogue and digital), located on the nhow Sound Floor at the very top of the hotel, managed by the famous Hansa-Studios, responsible for the work of some of rock’s most respected artists such as U2 and David Bowie.
(segnalato da Giuseppe Mayer)
